A portrait of personal financial influencer Brooke Brown

Hi, I’m Brooke brown.

I didn’t come into personal finance through Wall Street, day trading, or flipping houses. I wasn’t raised on Bloomberg, and I definitely didn’t picture myself in this world when I graduated college. In fact, my plan was to work backstage on Broadway. I’m a theater kid turned wealth-builder who had to learn money the real-life way.

Yes, I earned a business management master’s degree from Wake Forest — but that alone didn’t prepare me for a journey that included six-figures in student loan debt, medical bills, credit card balances, or even the $250 tow truck fee I let slide into collections. I’ve been underpaid, underemployed, and “subprime.” I started investing “late”. And if any of that sounds familiar, good — because it means you’re in the right place.

Everything I’ve built — paying off $22,000 in consumer debt, buying my first property at age 29.983, and finally earning a six-figure income — I figured out step-by-step, mostly alone.

You don’t have to! You have me, and you have the Spent community.

My work is grounded in empathy, experience, and evidence-backed strategy. I create content and resources that help mid-career Millennials transform income, inheritances, and investments into protected, long-term assets as we all prepare for The Great Wealth Transfer with confidence instead of confusion.

If you’re ready to build wealth with intention, clarity, and community behind you, let’s get started.

Book a consultation

My Approach

First, we get clear on your vision—what you truly want your wealth to do for you. Whether that’s buying back your time and building a lifestyle that feels as good as it looks, or creating a lasting legacy from the ashes of financial setbacks, I help you name it and claim it. Then, we build it—strategically, sustainably, and without shame. I guide high earners through practical systems to manage, grow, and protect their wealth with clarity and confidence. Because you shouldn’t have to figure it out alone—and now, you don’t have to.

Claim it

This phase is about owning your worth and defining your vision. We’ll rewrite old money narratives, confront limitations, and articulate the life you truly want—so you stop settling and start aligning your financial decisions with your power, purpose, and potential. No more shrinking.

Craft It

This phase turns your financial vision into action. Together, we’ll implement intentional systems to manage cash flow, eliminate debt, invest with clarity, and protect your wealth. It’s strategic, sustainable wealth building—tailored to wealth builders who are ready to thrive, not just survive. You’ve claimed the vision—now craft the plan.